Coyuchi Cloud Loom Towel

These towels use long-staple Turkish cotton, which creates longer, stronger fibers that are inherently softer and more durable than standard short-staple cotton. The high-density weave and 685 GSM weight provide a noticeably plush, substantial feel that is designed to stay fluffy over time.

They are highly absorbent. The long loops of organic cotton are specifically loomed to maximize surface area, allowing the fabric to wick moisture away from your skin quickly and efficiently.

GOTS (Global Organic Textile Standard) certification ensures that the cotton is grown without harmful pesticides or synthetic fertilizers and that the entire manufacturing process meets strict environmental and social criteria. It is the gold standard for verifying that your towels are truly organic and ethically produced.

To maintain their loft and absorbency, wash them in warm water with like colors and tumble dry on low heat. Avoid using fabric softeners, as they can coat the fibers and actually reduce the towel's ability to absorb water over time.

Yes, the natural, undyed aesthetic typically results in a soft, creamy off-white or ivory hue. This reflects the raw, natural color of the organic cotton fibers rather than a bleached or chemically dyed white.

The set is designed to outfit a standard bathroom and typically includes a balanced mix of bath towels, hand towels, and washcloths to cover your daily needs.