Coyuchi Cloud Loom Bath Towels

These towels are crafted from long-staple organic Turkish cotton, which creates a longer, stronger fiber that feels softer and more durable than conventional cotton. The Cloud Loom construction is specifically engineered to be plush and absorbent while remaining lightweight, avoiding the heavy, soggy feel of traditional thick towels.

Yes. Despite their plush feel, the weave is designed to promote airflow, allowing them to dry significantly faster than denser, heavier towels. This makes them a practical choice for humid bathrooms or households with multiple daily users.

The Cloud Loom collection focuses on a natural, undyed aesthetic. This highlights the purity of the organic fibers and provides a clean, sophisticated look that complements most bathroom palettes without the use of synthetic dyes.

To maintain their quality, machine wash them on a gentle cycle with cold water and tumble dry on low heat. Avoid using fabric softeners, as they can coat the fibers and reduce the towel's natural absorbency over time.

No, the bath mat is significantly heavier at 1200 GSM compared to the 685 GSM of the bath towel. This extra weight provides a more substantial, cushioned feel underfoot when stepping out of the shower.