Lacoste Heritage Bath Towel

Supima cotton is a superior type of American-grown cotton known for its extra-long fibers. These longer fibers result in a towel that is significantly softer, stronger, and more resistant to pilling than standard cotton varieties.

At 650 grams per square meter (gsm), this is considered a heavyweight, plush towel. It offers a substantial, luxurious feel and excellent absorbency, making it ideal if you prefer a thicker, more spa-like towel.

The pique border is primarily a design element that adds structure and a refined aesthetic to the towel. While the main body of the towel is designed for maximum absorbency, the border area may feel slightly firmer and less absorbent than the plush cotton loops.

Measuring 30 by 54 inches, this is a standard bath towel size. It provides ample coverage for most adults, though if you prefer wrapping yourself completely, you might consider a larger bath sheet size.

To keep the cotton loops plush, wash in warm water with a mild detergent and avoid using fabric softeners, which can coat the fibers and reduce absorbency over time. Tumble dry on low heat to maintain the towel's loft and texture.