Loloi Lou Rug

The blend offers a balance of durability and comfort. The wool provides structure and resilience, while the viscose adds a soft, silk-like sheen that feels plush and inviting to the touch.

Yes, the hand-loomed construction makes it durable enough for daily use. However, because it contains viscose, it is best suited for medium-traffic areas rather than entryways or mudrooms where it might be exposed to heavy moisture or dirt.

From a distance, the rug appears as a solid, neutral grey. The broken stripe pattern is subtle and reveals itself through texture rather than high-contrast color, adding depth and visual interest without dominating the room.

We strongly recommend using a rug pad with the Lou rug. It will prevent slipping, protect your floors, and add an extra layer of cushioning that extends the life of the rug fibers.

Vacuum regularly without the beater bar to avoid pulling the fibers. For spills, blot immediately with a clean, dry cloth—do not rub—and consult a professional rug cleaner for deep stains to avoid damaging the viscose blend.