Sony BRAVIA XR A90J OLED TV

Unlike traditional processors that adjust color and contrast globally, the Cognitive Processor XR analyzes multiple picture elements simultaneously, mimicking how the human eye focuses. This results in more natural depth, realistic textures, and sound that aligns precisely with the action on screen.

Yes, it is highly capable for gaming. It supports 4K resolution at 120fps and Variable Refresh Rate (VRR), which helps eliminate screen tearing and stuttering for a smoother, more responsive gameplay experience.

Yes, the A90J is compatible with both Apple AirPlay 2 and HomeKit. You can easily stream content from your iPhone or Mac directly to the TV and integrate it into your Apple Home smart ecosystem.

Absolutely. The TV features built-in Google Assistant, allowing you to use your voice to search for content, control smart home devices, or adjust settings without needing a remote.

The A90J supports HDR10, HLG, and Dolby Vision. This ensures you get the best possible picture quality from a wide range of streaming services and physical media that utilize these high-dynamic-range formats.

This technology optimizes the OLED panel to deliver deeper, more accurate blacks while simultaneously boosting peak brightness in highlights. It creates a wider dynamic range, making images appear more three-dimensional and lifelike.