Lands' End Turkish Towel

GSM stands for grams per square meter, which measures the density of the fabric. At 750 GSM, this towel is considered heavy and plush, providing a high level of absorbency and a substantial, spa-like feel compared to lighter-weight options.

Yes, Turkish cotton features longer fibers that result in a softer, more durable fabric. These longer fibers allow the towel to become even softer and more absorbent with every wash.

No, the Oeko-Tex certification simply confirms that the towel has been tested for harmful substances and is safe for your skin. You can follow the standard care instructions of machine washing in warm water and tumble drying on low.

While the 750 GSM weight is quite dense, the high-quality Turkish cotton fibers are naturally efficient at wicking moisture. The two-ply yarn construction also helps improve airflow through the terry loops, allowing it to dry faster than many other heavy-duty towels.

These towels are constructed with durable two-ply yarns, which are designed to resist fraying and shedding better than single-ply alternatives. To maintain their quality, avoid using fabric softeners, which can coat the fibers and reduce absorbency over time.